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Thursday, March 5 • 3:30pm - 5:00pm
STOP Shooting Videos, START Unlocking Stories! - #15NTCvideostories

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Are you frustrated that when you shoot video interviews, you can’t seem to elicit those amazing stories from people in an authentic compelling way that emotionally connects with your viewers and inspires them to take action? Does your interviewee get nervous and stiff, respond in short sentences, or communicate in a scripted way that just isn’t credible?

In this interactive session, you will learn:
1) The key strategies to prepare your interviewee;
2) How to put them at ease in front of the lights and camera
3) How to guide them through a conversational-style interview to speak from their hearts and share emotions
4) Production tips to capture that special moment using video in a powerful way. Through live demonstrations, I will reveal the best practices to build that critical connection and rapport with your interviewee to empower them to naturally share their authentic stories. We will also discuss the lessons I’ve learned from interviewing more than 200 people and professionally producing over 3,000 videos. You will walk away from this session feeling confident that you can sit down with anyone and help unlock the stories they want to share!

avatar for Sheri Chaney Jones

Sheri Chaney Jones

President, Measurement Resources Company
For over 16 years, Sheri Chaney Jones has improved government agencies, nonprofits, and small businesses using performance management, evaluation, and organizational behavior best practices.  Her experience and expertise has transformed measurement cultures and as a result, saved... Read More →
avatar for Yasmin Nguyen

Yasmin Nguyen

Founder/CEO, Vibrance Global
Yasmin Nguyen is a speaker, philanthropist, social innovator, and storytelling strategist helping business and nonprofits emotionally connect with their audiences through stories, videos, and marketing partnerships to generate sales and raise money. As the founder of Vibrance... Read More →

Thursday March 5, 2015 3:30pm - 5:00pm CST

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