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Friday, March 6 • 10:30am - 12:00pm
If You Are Not Here, Raise Your Hand: Demographic Data Collection Implications and Opportunities - #15NTChandraise

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Data visualization is all the rage right now. But when the data you use is missing key information, you are only painting a partial picture. When we do not accurately capture the demographic information of the people we serve, we cannot be effective in fulfilling our mission to create a better and more equitable society. If we rely on information provided by the most rigorous demographic data collection project in the country, the US Census, we may exclude people in disadvantaged communities. The US Census, for example, tracks sex instead of gender. Increasingly, people are saying that they cannot find themselves in the US Census form.

In this session, we will explore:
1) The implications and opportunities in data collection of your community
2) Best practices when crafting surveys and forms questions
3) how to capture data to tell the story of your project/organization as well as stories of the people you serve.

We will use case studies to show how organizations are using community surveys and research effectively.

avatar for Ivan Boothe

Ivan Boothe

Creative Director, Rootwork.org
Working with nonprofits and social change groups on web + online strategy. Into creative social protest and radical nonviolent praxis. #nptech #Drupal #4change ↵ Ivan is the creative director of Rootwork.org, working with nonprofits and community groups as a Drupal developer an... Read More →
avatar for Yee Won Chong

Yee Won Chong

Founder & Strategist, Say This Not That
Yee Won is the founder of Say This Not That, a technology platform dedicated to bringing greater language consciousness and compassion to communication. As a strategist and social entrepreneur, Yee Won strives to connect our collective experiences in achieving racial, economic and... Read More →
avatar for Lisa Jervis

Lisa Jervis

Principal Consultant, Information Ecology
Lisa Jervis is a movement-building technology strategist with more than 20 years' experience building organizational infrastructure. She holds a Masters in Information Management and Systems from UC Berkeley, where she nerded out big time on topics in information organization, work... Read More →

Friday March 6, 2015 10:30am - 12:00pm CST
MR 10A

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